Amsterdam Flagship Store

United Nude Opens Amsterdam Flagship Store

October 2009

A new milestone for the architetural shoe brand
United Nude, a brand founded by architect Rem D Koolhaas and Galahad JD Clark opens a flagship store in Amsterdam on October 22, 2009. Located in the prestigious city center address of Spuistraat 125, United Nude presents their concept, the Wall of Light™. United Nude is distributed in over 300 points of sale worldwide in over 30 territories. Up next for the brand in early 2010, are flagship stores in Shanghai and New York

From injection moulded shoes to high-end carbon fiber heels, United Nude is a brand founded on conceptual design, elegance and innovation. The characteristics of the brands products and DNA are also evident in the interior design of the flagship store, designed by brand Creative Director and architect Rem D Koolhaas. The store is a “dark-shop” concept which means the store is completely dark in all areas other than those where the products are showcased and literally highlighted. The most important and prominent element of the store design is the Wall of Light™, a computer-controlled LED wall which displays the United Nude products as a work of art encapsulated in geometric frames.

At the store opening in his hometown of Amsterdam, Creative Director Rem D Koolhaas reflected on the completion of the store design by saying “This opening is one of the proudest moments of United Nude this far. It completes the representation of the brand..”

Open seven days a week, the United Nude store is adjacent to Dam Square behind Magna Plaza.


125A Spuistraat, Amsterdam 1012SMT +31 (0)20 6260010
Monday 12.30 to 18.00
Tuesday 10.30 to 18.30
Wednesday 10.30 to 18.30
Thursday 10.30 to 21.00
Friday 10.30 to 19.00
Saturday 10.00 to 19.00
Sunday 12.30 to 18.00
Go To Google Maps
Download The Latest UNCover Magazine & Read All The Untold Stories!
Share With A Friend!
Mail a friend

More From Brand

United Nude Spring/Summer 2015 Collection Preview
For Spring Summer '15 United Nude introduces several new concepts such as the Lo Res Earth and the Lo Res Sandal. The Lo Res design concept is about…
Read More >
Coral Shoes

Coral Shoes

United Nude Teams Up With 3d Systems And LaunchesThe Coral Shoe In DubaiUnited Nude and 3D Systems teamed up for a new live 3D printing…
Read More >
United Nude 3D printing

United Nude 3D printing

United Nude launches a 3D printed shoe designed forthe very compact 3D Systems new Cube 3D printerNew York, August 2014Shoes that are made at the…
Read More >
United Nude Killer Heels

United Nude Killer Heels

"I wanted to make a shoe with an invisible heel. I looked down and there it was: The Eames chair leg from the chair I was sitting on. . . . What if the heel…
Read More >
United Nude collaborates with Iris Van Herpen for shoes completing her collection for its 9th consecutive time. Nevertheless this is the first time…
Read More >